PZERO CONVERTIBLE

30 iunie 2014

Everything has been rethought and redesigned to enhance and multiply the performance of each garment: it is an evolution of the classic reversible concept that has evolved also due to today's unpredictable climate.
The circular, curved line of tires inspired the new Inner Tube hood, which folds up into a cylinder around the collar or is undone and frames the face, like a wheel cover, to create an anatomically-shaped capsule.
Even the small detail of the zipper is revolutionized by the 3ZiP system (written with the capital 'P' of PZero). The exclusive detail with parallel lines evokes tire treads and is a distinctive element of the collection.
Heat-bonded trim rises to the surface, transformed from being a detail inside to becoming a new graphic design on the outside: hidden technical elements turn into industrial decor.
The static PZero logo also becomes a dynamic element when embossed vertically on the zipper.
Colors such as stone gray, red, blue, blue-black and black are interrupted by unusual mechanical effects: aluminum, carbon fiber, and reflex.
Meanwhile, Bob Noorda's graphic designs for Pirelli from the 50s and 60s link the present to the historical tradition of the "P lunga": from 1872 to the future.


ACTIVE URBAN

Weather Jacket - ONE/THREE
1 X 3: this new double layer polyester jacket reveals three types of use in line with new lifestyles. It's no-season.
The Weather Jacket is a garment for four seasons composed of a P.Rain Jacket with Inner Tube hood: the cylinder around the neck unfolds into a hood that hugs the face like an inner tube that snugly fits into the tire. The soul of the One/Three jacket is a summer windbreaker/vest. The garment has a triple zipper.

P. Windbreaker Jacket – 10,000 (WATER ENTRY PRESSURE)
The new P. Windbreaker Jacket 10,000 in double layer polyester withstands a water entry pressure of up to 10,000. Seams veer from the back to the bust to create a sleek streamlined look. Neoprene inserts are used on the elasticized cuffs.
The zipper pulls feature the PZero logo in vertical: the first logo that opens and closes, it has been transformed from a static element into an integral, dynamic, and functional part of a garment.
Hidden drawstrings adjust the hood and hem. Heat-bonded trim has a carbon fiber look.
Royal blue, red and blue are the colors that can be coordinated with the new P.Set moccasins.

DOUBLE SWEATSHIRT
The sweatshirt also doubles its function and turns into a jacket when needed. Its system of adjustable fastenings allows the garment to adapt to and hug the body.

URBAN ACTIVE

PNEUMATIC MESH
The Field Jacket comes in nylon polyester, a synthetic fiber that beats natural fabrics in high performance and quality.
The jacket has a double modular zipper and technical mesh lining inspired by pneumatic mesh.

DOP Zero
Fifteen leather segments applied to a nylon base compose the new DOP Zero leather jacket that can fit in the palm of a hand. This masterpiece of technique and technology is DOP: Denomination of Pirelli Origin.
A Pirelli 1872 label inside leaves its mark.


A TRIBUTE TO BOB NOORDA
The breathable technical piqué polo shirt with heat-bonded carbon fiber elements features prints by Bob Noorda, the Dutch architect and designer who revolutionized graphic arts in the 20th century, starting with Pirelli advertising campaigns in the mid-fifties and early sixties. The Pirelli claim is printed on the underside of the collar: POWER IS NOTHING WITHOUT CONTROL™.

Toate drepturile rezervate - LA TROMPETTE COMMUNICATION S.R.L.

Web Design by Dow Media | Gazduire Web by SpeedHost.ro

linkedin facebook pinterest youtube rss twitter instagram facebook-blank rss-blank linkedin-blank pinterest youtube twitter instagram